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Ask to Carmelo’s AI

👋 Hi! I'm Carmelo's AI assistant. I'm trained on his portfolio, case studies, and expertise in design and digital transformation. Ask me anything about his work, design process, or career!

This AI model is in beta and may not always be accurate.

Turin, Italy Open to remote, hybrid and on-site
Available now Freelance & Roles

I align business objectives, systems, and real user expectations

I'm a Senior Product Designer who crafts powerful product and service experiences — faster, smarter, more sustainable, and more human. For every client. Every project. Every time.

Design your product and service experience

Enhance your business outcomes

Foster your transition

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Insights

Workflows, approval checkpoints, and clear ownership for regulated, mission-critical software

Explore my Governance model

Brands I have worked with

I believe that true harmony between brands, people, environments, cultures, and technology takes shape through design. As a Senior Product Designer, I craft scalable, human-centred experiences — combining user research, interaction design, and design systems to help teams ship consistently, with stronger quality and cleaner design-to-code fidelity. I use automation and AI tools to engineer better design processes, and I bring the judgment and craft that no tool can replace.

Book a call

Spotlight on

See how businesses achieved transformative design and measurable results.

View all projects
Pronto

Building UX from the ground up inside Australia's leading ERP platform

pronto-NTS
pronto
Pronto

Standardised and raise the quality of Pronto web UI

mint
Mint

Automated Ad-Ops with MINT - An integrated design approach

Polestar

A confident, human interface led by UX, UI, Product Design and DesignOps

Polestar

It's all about value and superpowers. Here's how we match

Domain focus
  • Enterprise Business Platforms (ERP)
  • Industrial Operations Software (MES/CMMS/EAM)
  • Connected Products & HMI
  • SaaS platforms
Capabilities
  • Product & UX strategy
  • Enterprise workflow design
  • Design Systems & Scalable UI
  • Interaction & UI Craft
  • Design Ops & Execution
  • Workflow automation & AI tooling
  • Prototyping & Validation
  • Cross-functional delivery
Principles
  • Focus on user outcomes
  • Restless reinvention
  • Diverse empowered teams
  • Simplicity & credibility
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What you get when you hire me?

Scalable quality through design systems and consistent craft. Predictable delivery through clear outcomes and alignment. Decisions grounded in user research — not opinions. Faster workflows through automation, so teams spend time on what matters.

Get in touch

Jamie Thomas

Product Management Applications Lead

"Carmelo’s been an absolute legend to work with. He jumped into our UX space with confidence and clarity, helping shape some pretty critical experiences"

Kate Faulkner

UX Lead | Single Digital Presence

“Dedication, quick turnaround, and user-focused approach have made Carmelo an invaluable partner.”

Roberto Longhin

Design Director

“Carmelo improved how our teams connect design decisions to measurable business outcomes - raising quality, alignment, and scalability across delivery.”

Silvia Cariolo

Chief Product Officer

“With outstanding product design lead skillset, Carmelo thoroughly investigate user needs to find the best solutions for new interfaces.”

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